The writing journey can feel like a lonely one at times, and while there are parts of it that authors do need to walk alone, it’s also important to try and remember that there are others out there who can offer you invaluable support. Writing an entire novel from start to finish is hugely challenging […]
Self-publishing your book is an exciting time, but it’s not a decision you should rush into. When enlisting the help of others to get your book publish, you need to act with caution. There are, unfortunately, lots of self-publishing scams out there which are set up purely to exploit vulnerable authors and take their money […]
If you are ready to self-publish your novel you need to learn how to do so to give yourself the best chance of success. If you don’t take time to fully understand the steps you need to work through to ensure that you’ve done everything you can to ensure your book is well received. With […]
The most successful companies will always strive to improve, make more money, expand, and deliver better products and services and levels of customer care. If you aren’t growing your business, what are you doing? Your competition will soon overtake with a better, bolder offering, and your once-loyal customers may start shopping elsewhere. So how do […]
A technical audit of a website consists of checking every page of your site to ensure that it is optimized for the search engines that crawl it. While technical SEO may appear challenging, once you learn the basics, there is lots that you can do yourself to ensure that your site is healthy. Doing so […]
Before you publish your novel on Amazon Kindle, you may be faced with the question of whether you want to name your chapters. Naming your chapters is a dilemma that many writers deliberate over. The opinion is somewhat divided. Some readers find chapter titles enhance the story, and others find them too directive or distracting. […]
Paying attention to your tone of voice is critical to how your content comes across. If you write your content without thinking about the tone of voice it could be interpreted wrongly, come across poorly, and leave your intended customer deflated, confused, or even irritated. Striking the right tone is imperative if you want to […]
Promoting your business online is a smart choice for any company that wants to ensure that they keep up with the competition. Social media advertising is part of that, and Instagram is one of the social media giants. Over 25 million companies worldwide can’t be wrong, and already have a presence on Instagram, and with […]
Publishing your book on Amazon means that you have a potential readership of millions. Understanding what it is that makes reading on Amazon so appealing can give you some insight into the audience you are trying to market to, which could influence the way you present your book. So what is it that makes reading […]
Launching your book on Amazon Kindle can be an extremely exciting time for authors. However, whether it’s your first book or your tenth, anxiously waiting to see whether people will buy your book is nerve-wracking. You are now no longer in control, and all the blood, sweat, and tears you put into your story may […]
When you decide to write a blog you are making a commitment that’s going to take up your time, energy, and brainpower. Before starting a blog you need to be clear on what it is you want to achieve, your blog’s purpose, and the value you hope to bring by putting your content out there. […]
If you are looking to grow your blog (and why wouldn’t you be?), you need to understand how to attract a wider audience. There is little point in putting all that time and energy into creating a great blog if no one is going to read it. So understanding how to market your blog and […]
Once you’ve written a great piece of content, it’s no good letting it sit around. You want to publish it and then market it to ensure that your target audience knows it exists. Strategic content marketing will help ensure that every piece you write reaches the right reader’s eyes. So what are some useful tips […]
We all know that the role of the modern author has dramatically changed over the years. Where just writing a good book used to be a writer’s primary concern, now, if you want to sell lots of books, you must be so much more than this. Creating a strategic marketing plan is essential for any […]
When it comes to effectively marketing your business, it always helps to know what your competitors are doing. Keeping an eye on the competition helps you in many different ways. You can find out what keywords they are using, you can discover who their audience is, you can learn about how they’ve positioned their products, […]
Understanding what makes a great PPC advert is important for any business or individual who wants to market their offering online. PPC stands for Pay Per Click and is a type of advertising that means the person only has to pay for the advert if the viewer clicks on the link on the advert to […]
Authors have been told time and time again that they need to not only be good writers, but also good marketers too. One of the ways you can promote yourself and your work and start to gain attention is by writing an informative, entertaining author blog. Your author blog is a great addition to your […]
Every published author would like to sell more books. However, it’s a goal that’s pretty challenging for most. Getting your book written and published is tough, but the far greater challenge is finding readers and persuading them to buy it. In short, if you aren’t willing to make an effort to promote your novel, no […]
Good observational skills come in very handy for writers. If we are able to observe things well, we can then recreate these moments in our novels, which helps immerse our readers in the worlds we have created. Observing the way things look, sound, taste, feel is so important for writers, so practicing sharpening those observational […]
Your Amazon bestseller ranking can help you understand where your book sits in terms of sales and popularity when compared to other books that sell through the site. Improving your best seller rank is something that all authors should aim for. A low figure means you are doing well. So if you aim to rank […]
Getting your book published on Amazon is a fantastic step for any author. You deserve a moment to step back, relax and give yourself a pat on the back for the mammoth amount of work and effort it took to get you here. What’s important to remember though, is that you are far from the […]
These days, we know that writers can’t really just be writers. If you want to stand a good chance of selling your book you need to be an excellent marketer too. In fact, with the competition as fierce as it is, and growing ever more so, it does stand to question, is being a good […]
Understanding your Amazon Best Seller rank will help you understand how well your book is doing in terms of sales Books with poor sales figures will have high BSR’s and those with lots of sales will have low BSR’s. So the most popular book and the one that most people have bought will hold position […]
Kindle charts are hugely competitive, and getting your Kindle fiction to rank here is very challenging. As a writer who has put so much time and effort into your craft, you will undoubtedly want to see your book do well. You want people to read your work, to enjoy it, and for your book to […]
Virtual book tours are a great option for authors on low budgets, and with the impact of COVID-19 making it difficult for people to travel, a virtual book tour might be the best, and the only option for now. A virtual book tour is a way for authors to talk about their books, connect with […]
Getting your content to rank on Google can be difficult. There is lots of competition and Google can change what it likes at the drop of a hat meaning that you always have to stay on top of the trends to ensure you are in with a chance. Saying that, there are some things that […]
Pricing your book can be a really tough call. You don’t want to offer your book too low, but you also don’t want to price it so high that no one can afford it. Once you’ve set your price, however, you might want to change it in the future, and that is something you need […]
Deciding how much to sell your book for on Amazon kindle can be tricky. You want to be competitive, you want to sell books, but at the same time, you don’t want to sell yourself short. Self-published authors often agonize over how much to sell their book for. It is worth taking your time to […]
Lots of authors who come to publish their books on Amazon Kindle want to understand how many words will be printed per page when they finally submit their story. In books and ebooks on Amazon, calculating the number of words per page will help you ascertain how long your novel needs to be to hit […]
Marketing your book isn’t easy, but a robust marketing plan will help your book get seen by the right kind of readers, and ultimately will mean that you sell more copies of your book. However, if you invested all your blog, sweat, tears, and budget into creating your book, you might be wondering how you […]
If you understand the basics of marketing, you’ll know that one way to help drive traffic to your website and boost your sales is through link building. Link building is the process of getting backlinks (links back to your site) on trusted, relevant websites. The more you have, the better you will rank in search […]
When it comes to releasing your book on Amazon, timing is everything. Even though it can be tempting to release your book as soon as it is ready, this is not always the optimum course of action. Lots of authors think that the holiday season might be a good time to publish – a book […]
So you’ve finished your book. Congratulations! But now comes perhaps the biggest question of all. What on earth are you supposed to do with it? For most authors, publishing their book on Amazon is a no-brainer. It’s a massive platform that can expose your book to millions of readers in territories all across the world. […]
When it comes to getting reviews for your books on Amazon, it can sometimes feel like pulling teeth. We reach out to bloggers, to our mailing list, we encourage our nearest and dearest to buy our books, but still, the reviews don’t come pouring in. We all know how important word of mouth is. However, […]
Often writers ask the question, how many words should I write for my novel? While this question can be as futile as asking, how long is a piece of string, it is also a good idea to understand the ballpark number of words you are aiming for to give you an idea of what is […]